700km in Selfies

Back in December, I told you about my running streak that started with James Clear’s Atomic Habits book.

Well... I had a little setback. I ended up with a hamstring issue that turned into a painful injury. 6 weeks of ZERO running later, with the help of Sean the athletic therapist, I have been able to get back out there without my hamstrings seizing up and throwing my hips all out of whack.

The first few runs back felt pretty good considering that I thought I needed to give up running forever. But it was so frustrating to feel slow, sore, and incapable after putting so much effort into improving my speed and distance. I felt exhausted after runs that I used to find breezy, and I didn't look forward to lacing up my shoes like I used to.

And then. Ho-Lee-Shit. The fucking habit stacking principle in James’ book came to my rescue.

So, here’s what I never mentioned in my last post: I took a selfie after every single run. Over 100 runs. Over 100 copies of my sweaty face! Why? Because James told me to build on newly developed habits by stacking new habits on top of them.

My speed and distance logged were overshadowed by facts that couldn’t be captured by my running app. The content of those silly selfies reminded me that focusing on the process is so much more rewarding than the outcome.

1. I ran in every condition. Ice, extreme heat (ohhh, Puerto Rico!), snow. I ran in the dark after a long day of work. I ran in the morning to beat the heat.

2. I ran on Christmas Day, New Year’s Eve, my birthday. Maybe holidays aren’t the best example of what I’m trying to get across...because, really, I was running so that I could stay out of the kitchen.

3. I ran with friends. Sometimes in silence because we were exhausted from running. Sometimes we had meaningful conversations. As I look at their sweaty faces next to mine - they had no choice, and there were NO retakes! - it reminds me of what an important role community plays in keeping up a fitness routine.

4. I ran a couple of races. I set a goals. I achieved them.

These 700km in selfies bring make me smile from ear-to-ear. They remind me of the joy, satisfaction, challenges, and friendship that I felt throughout the process. It is making it so much easier to work through this little slump and stay motivated to keep moving... even if I am a little slower.

How can you set yourself up now, so that when you hit a little setback, it won't derail you forever?



The Gulf of Mexico

When you hit retirement, what's the first thing you're going to do? Sit down and give War & Peace a go? Spend more time with your grandkids and pretend to know what a Billie Eilish is? (1) Or will you reminisce about the good ol' days when the Dead Sea was merely sick?

When we asked BOMB members Bob and Maureen (aged 60+) they told us they were going to cycle the Gulf of Mexico. We thought, great, they're going to fly to Florida, hire a couple of bikes, wrestle a few 'gators and have a ball doing it.

But we misheard. "We're going to jump on our bikes in Toronto and cycle TO the Gulf of Mexico." Dubya-tee-eff!

Here's what Bob told us in his own words...

"Hey Guys, Maureen and I have been members for 10 months now. This may be a short span in comparison to the tenure of some of your long time members but it has been a noteworthy period for us and I wanted to let you know why (how?).

We were in pretty good shape for a couple of seniors (+60) but your instructors (mostly Andrea and Jennifer) have really made us strong and ready for an adventure. So we’re taking this fitness on the road and going to bicycle down to the Gulf of Mexico in a couple of weeks.

This time we are making our way south from our home in the Beach, along the infamous Underground Railroad route which black slaves took to freedom at the turn of the 20th century. We will follow the route in reverse, seeking out the historical places and stories of this 3200 km route.

Just wanted to say thanks - we enjoyed the ass-kicking (or at least the results) and will see you in late November."

One thing's for sure, we want to be Bob & Maureen when we grow up. You can follow the adventure on their blog. We wish them all the best!

Kevin & Victoria

(1) We're guessing, maybe a baby insect.


Three Factors That Will Decide How Long You'll Live

We hope you lived deliciously this summer. We're excited to get our full schedule and emails going again this month, with no less than seven workshops and programs in September alone!

Today, we want to talk about three factors that will determine how long and how healthy you'll live. In short, they are...

  • #3 - Lifestyle (your eating and exercise habits)

  • #2 - Genetics (how much you want to thank or get angry at your ancestors)

  • #1 - Relationships (yes, lonely people die early)

The famed neuroscientist, Jaak Panksepp, believes humans need bonding and connection as much as they need oxygen. People who maintain relationships with friends and family are happier than those who isolate themselves. People who go to church on a regular basis will live longer than those who don't.

How much you serve and are invested in other people is another huge indicator. We joke that we take care of people who take care of other people. A lot of our members are teachers, social workers, doctors, nurses, and EMTs. And others, such as writers, artists, editors, and designers need to keep their creative juice flowing through exercise.

That's a huge the reason for why we created BOMB and specifically a group environment.

You can do push-ups at home in your basement. You can throw in your air pods, turn the music up to 11, and work out at an LA Fitness or Goodlife. That's amazing and you can see results, but you can get all that and so much more in a group setting.

A member recently mentioned that "while there's no pressure to make a new best friend in every class, it's cool to be part of a group that's working hard towards their own individual goals. The energy you get from that pushes me more than I ever could on my own."

When you connect with people - smile, high-five, notice their body language - it releases pleasure and antidepressant hormones, like endorphins and serotonin.

That's something you cannot get from a virtual high-five, a Facebook Like, a crying-with-laughter emoji, or a Whatsapp GIF parade.

It's something you can only get live and in person.

The robots are coming and they want us to hide in our semi's ordering Uber Eats, shit we don't need from Amazon, and communicating with our friends solely through digital devices.

It will make us miserable and we'll die early and lonely and the only way to stop it and save the world is to... come to Bootcamp?! Well, okay, at least it's a start.

P.S. A lot of this info comes from The Algebra of Happiness - it's a great, short read.

P.P.S. The Transformation Challenge begins on Monday, September 16th 2019 for 30 days and is back with a brand new look.

It includes a new Fall meal plan (and format), new challenges, a new accountability group that takes you away from the social media rabbit hole, and 4+ workshops and lessons - including...

💥 Four repeatable action steps to take to ensure you make good on your commitment.
💥 The best nutrition habits to make eating healthier a lot easier.
💥 How to work your hardest no matter your fitness level.
💥 How to sustain your exercise and nutrition habits outside of a short-term challenge.

Plus, the usual unlimited classes and support. Click the button below and head over to the TC page to sign up.

If you are an existing, committed unlimited member, you should use this link to sign up.


How to Teach Your Kid to Be a Conscious Consumer

When kids come to camp, we always stress the importance of bringing literless lunches and using re-usable items for food and drinks. Here are some tips for getting your kids to become responsible, and informed consumers.

Involve them in your daily meal prepping

Kids will never cease to ask questions and inquire about things on a daily basis. I can’t count the number of times a kid has asked “but why?” to almost every answer I have given until I have completely run out of explanations.

Kids are always wanting to be involved in things, and learn new information. By getting them to help out with planning their own meals, and letting them see how easy it is to plan ahead of time, they’ll hopefully start thinking about the future rather than only the present moment. This can help them in many areas of their life, especially where time management is necessary.

Make trips to the supermarket informative

When I was a kid, going to the supermarket with my mom was the highlight of my week. With so many possible items to grab, see, eat, and buy, I felt like I was in a dream! Kids will often want to be involved in going to the grocery store, so why not take that opportunity to teach them about the importance of healthy choices.

When selecting items, you can explain why it is that you chose that over another, what the importance of buying locally is, why its important to stay away from plastic as much as possible, and how our body readily accepts fresh, non-GMO types of food over processed goods.

Kids are often extremely good at telling the blunt truth in any situation, so they are more likely to accept reasons for choosing local, healthy, and sustainable products. This is also not to say that you can never buy them a treat here and there (we all love some treats), but as long as they get the whole concept, they can begin to make healthy choices as they get older and more in control of their own food choices.

So, when you’re making your kids lunches for camp or school, and when you go to the market to buy your items for the week/month, include your kids! They will benefit from it more than you may think, and maybe it will help you make better choices – kids always tend to hold us accountable for the things we say.

Stay informed, and spread the health!

Fit Kids Manager

P.S. Want to get your kids active at an early age? Our Fit Kids After School program is now registering at the Danforth and Beach locations for Fall. You can check them out here, and save 50% from your first month when you join the new Beach program.

P.P.S. Junior Lifters and our Strength & Mindfulness drop-in series will also begin in late-September. Join the kids mailing list to get registration notifications, at the lowest available price… and more tips like these!


Two Quick Ideas to Improve your Kid's Well-Being

The school year has gone and summer time is in full swing, so here are two quick things to consider as your kids enjoy their camps and free time outside.

Remember that unstructured play time is just as important as structured training.

"Don’t ever say a child is “just” playing. That's like saying a surgeon is “just” operating or a pilot is “just” flying an airplane. Play is the essence of being a child." - John Rosemond

Sometimes parents are flummoxed when we don't have a strict plan laid out for our PA days, camps or our after school program. "So you don't know what you're doing this week?"

The truth is that the structure is loose. It's usually based around a theme, and at the end of our programs the children have time to get curious and explore what they've just learned or get better at the things that interest them.

They can use their imagination, spontaneity and find self-motivation.

As kids get older and become more socially trained to be another cog-in-the-wheel, unstructured free time becomes just as important as structured hockey practice. It fills a hole that a strict school timetable may not be able to provide.

Stop thinking weight training will stunt your kid's growth

Strength and conditioning specialist Eric Cressey explains this better than we could...

"When your kid sprints, she encounters ground reaction forces several times greater than her body weight.

When he jumps out of trees, those numbers are even higher – and he’s probably landing on a more unpredictable environment.

When she wears a big backpack full of books, she’s actually lifting weights without any coaching whatsoever.

Doing a goblet squat with a 20-pound dumbbell isn’t going to stunt your 9-year-old’s growth. And it isn’t going to turn him into a meathead steroid abuser.

What it will probably do is teach them a lot about the value of hard work. It’ll demonstrate that consistently showing up and putting effort into something can lead to specific quantifiable improvements.

It’ll make them more durable to participate in and enjoy sports – and do so at a higher level than they otherwise would have experienced."

You can read the whole post here.

We would add that most athletes, like wrestlers, tennis players or kick-boxers would rather face someone with slightly more talent than them but who's not as conditioned.

So strength-and-conditioning programs really matter, and yes, they should include lifting weights and unstructured play.

Kevin & Victoria

P.S. Our Fit Kids After School program is now registering at the Danforth and Beach locations for Fall. You can check them out here, and save 50% when you join the Beach program.


A Healthy Guide to Eating Out

We tell you to eat healthy at home, and now we're about to tell you to do the same when you're out spending the fruits of your labour - like watching the finger-nail-filing escapades of your favourite basketball team.

With the Raptors losing last night, this probably all sounds like misery. But the following cheat sheet is full of simple little adjustments that you can make and still have fun.

If this still sounds tragic to you, don't worry, it's written by a cantankerous old sod.

A Miserable Bugger's Healthy Guide to Eating Out

1) Vodka soda is the Chainsmokers of the healthy alcoholic drink. Boring. Predictable. Flavourless.

Make your liquor a tequila or whiskey. For a minimal amount of extra calories you’ll get 1,000 times the taste, while remaining healthier than beer, cider, or white wine.

2) Take a look at the menu online and select your food choice before you go. That way you will not be influenced by other people’s choices in the moment. You may, indeed, prompt everyone else to contemplate their adolescent behaviour when they realize a proper adult is now present.

3) Just like your Ashley Madison dates, ask for all sauces to quietly remain on the side.

4) Dance near the flames of hell and eternal chastity, by suggesting to your partner that you pick a starter and a main to share. At restaurants we tend to overeat, and at Toronto prices, that $25 main ain’t going to waste. Devouring shared dishes will leave you satisfied and you’ll consume fewer calories.

5) Make all your side choices be salad or fruit. Unless you go to Weslodge, where you must violently swim in their mac ‘n’ cheese.

6) Impress absolutely no-one, by drinking one glass of water for every alcoholic drink.

7) Words matter. Look for “steamed,” “grilled,” and “boiled.” Avoid “loaded,” “creamy,” “rich,” “uncomfortable,” “crabs.”

K & V

The Best Way to Measure Progress

To measure the progress of health and fitness goals, it’s normal to use less-than-stellar methods. Often, it’s the scale or mirror.

We call these lag measures. They track the thing that you’re trying to improve.

The problem is that it comes too late to change your behaviour. The performance that drove this measurement is already in the past.

Lead measures are new behaviours that will drive success on the lag measures. (1)

“Lead measures turn your attention to improving behaviours you directly control in the near future that will then have a positive impact on your long-term goals.”(1)

If you wish to lose 10lbs, a relevant lead measure could be the number of meals you track, or the number of workouts you do.

When you use lag measures to evaluate body change, it's usually not a positive experience. And even if you get to your goal, it’s not as satisfying as you think it would be. That's because you’ve treated the process as a shallow means to an end. This will keep you miserable.

What you need to focus on (and what makes humans happy) is the journey to get there. Not looking back at it, but being in the moment with it, using lead measures that are fun and progressive.

A recent tweet from James Clear states “…if you optimize for the outcome, you win one time. If you optimize for a process that leads to great outcomes, you can win again and again.”

Lag measures is where you dream and feel miserable. Lead measures is where you’ll find enjoyment and a fulfilling life.
Kevin & Victoria

1 -- Excerpts from “Deep Work” by Cal Newport

P.S. The Transformation Challenge that begins this week and a lot of focus is on behaviour change and using lead measures to track your progress.

Save 33% with the early bird price (ends on Tuesday). Click the button below for more details.

The Power of a Growth Mindset

Many of our members will tell us about the event that made them realize it was time to start exercising. A game of tag with their kid, some not-so-great news from their doctor, a holiday marred by pain. We’ve heard it all.

For Alastair Wilkinson, it was three days of physical agony after 2.5 hours of home renovation work. That was about a year ago. And that’s when he joined Bomb.

But that was the easy part. Like many new people who walk through our doors, Alastair was pretty green. His first few classes were a harsh reminder that he was starting from scratch in terms of strength, endurance and form. For a lot of people, this would be about the time they give up. But rather than being discouraged, something inside him sparked and he was excited to learn. He recognized if he kept coming in, listening and applying himself, that he would get stronger. And he has! Not only is he crushing it in class, he’s also started taking kettlebell (a class that might have killed him a year ago) and he’s lost 25 lbs too!

What I realized as I was chatting with Alastair is that he has a growth mindset. He understands that he’s not limited to the skills and talents that he developed easily and naturally. That with continued effort and practice, he can learn new things and improve his abilities in any area.

A growth mindset is the difference between facing a challenge and saying “I can’t do that” and “I can’t do that now, but I can learn”. It can be applied in any circumstance and it’s something that all highly successful people have in common.

So, how exactly do you achieve a growth mindset? The internet is full of lists...Ten Steps to a Growth Mindset, 25 Ways to Create a Growth Mindset etc, etc. I’m not an expert, but from my perspective it boils down to prioritizing the process not the outcome. Focusing your energy on the work, turning failures into learnings, persevering and trying new tactics.

In the age of instant gratification and results-based rewards, it can be pretty hard to apply yourself to something difficult and big goals often seem too hard to reach. But the process is always within your grasp. The first step can happen in an instant and with a growth mindset the experience becomes the reward.



Keep Your Head Up, Kid

Coaching kids is a huge part of BOMB and this week we were reminded of this little nugget from the book Thanks for the Feedback.

"Speaking of little boys [or girls], when yours gets off the bus crying because a kid called him stupid, don't tell him he's not. That's just asking him to choose between your story and the mean kid's story.

Help him find his own story in which to stand. Help him think through the actual evidence. What might be going on with the other kid and what is actually true. If he can see for himself that he's not stupid, then he'll see that someone else's saying so, doesn't make it so."

Building a growth mindset like this and developing confidence and self-efficacy is a huge focus of our kids programs.

If you're interested, registration has opened for our Fall after school program at Danforth & Beach schools.

There's also a $239 weekly summer camp deal that ends on May 31st, 2019. Summer camp is available at all three locations.


How to Avoid Burnout

Last week, we took a much needed break to Puerto Rico to escape the long Canadian winter. We didn't go to just drink margaritas by the pool or get a sunburn on the beach; it was an important opportunity to renew!

Coincidentally, we also received a fantastic email from our coach, Mark Fisher, owner of North America's most successful gym. He discussed self-renewal - why it's not just about vacations, and why it's so important for it to be regularly scheduled.

We couldn't have written it any better, so he let us share it with you...


"While anyone can benefit from taking renewal seriously, parents and leaders in particular face something called “power stress.” This is a particular type of stress experienced by those who feel responsibility for others. It can expedite burnout for those who don’t take the time to “refill their cup.”

Furthermore, renewal can’t effectively be “saved up” for the weekend. By thinking critically about which of the four renewal activities light you up, you can start to be disciplined about making sure you have time for it in your weekly calendar.

Remember, renewal is different than physical rest. They both matter.

According to Dr. Richard Boyatzis, you need to consider four key areas:

  • Hope - a feeling of forward-looking optimism towards the future

  • Compassion - connecting with other people

  • Mindfulness - being aware and in the present moment; meditation, walking in nature, prayer, etc.

  • Play - having fun and being joyful; humor

Each of us will get more or less “juice” from each of the four activities, so considering your personal preferences is important.

Additionally, some activities do crossover from “physical self-care” to “emotional self-care.” Low-intensity exercise (mindfulness, play) and meditation (mindfulness) are both great examples.

In addition to the list above, gratitude is another important renewal strategy. Creating small habits and rituals around daily gratitude is a powerful tool for keeping your “mind right.” This is important because modern brains have inherited something called “Negativity Bias.” The theory is that our ancestors were successful at surviving precisely because they were good at thinking about, identifying, and solving/ working around threats.

Although there’s debate about how strongly “negative” thoughts overpower “positive” thoughts, most social scientists put the number somewhere between three times to seven times.

Since the nature of your life often requires identifying, thinking about, and solving problems, creating daily gratitude habits can be a powerful source of renewal.

Regardless of which activities you choose, it’s important to emphasize the ones that truly fill your cup, and then have the discipline to regularly execute these activities.

If you find renewal by connecting with hope, it’s going to be very hard emotionally to justify taking time to daydream and spend time “visioning” on a regular basis. Nonetheless, this is exactly what you must do if you truly want to be a master of your time.

Like your core self-care habits, such as training and making good nutrition choices, renewal activities are the equivalent of putting your own oxygen mask on first if the cabin loses pressure while on an airplane.

If you don’t take care of yourself first, you’ll find you’re unable to effectively take care of anyone else as you spiral into burnout."


Three Training Principles That Will Explode Your Results

There are many positive, healthy reasons why you should put more muscle onto your frame. It's metabolically active, so you'll burn more fat at rest (and throughout your day), and there's less chance of you injuring yourself.

This week we want to geek out a little bit and discuss the three main methods of muscle development. It's really important because if you are not doing one of these three things then you may not be training efficiently as you could.

In simple terms, the three main training methods are...

Mechanical Tension - your muscles generate the largest force possible through full range of motion. Usually, the rep range is shorter with heavy weights.

Metabolic Stress - keeping your muscles under constant tension, often with zero rest between reps. Usually, the rep range is higher and the weights do not have to be heavy (or used at all).

Muscle Damage - usually involves high tension when your muscles are lengthened while contracting. Think of a slow descent on a pull-up or a stiff-legged deadlift.

Okay nerdy-mac-nerd-nerd, you might say, what does that mean for a normal person who just wants to survive a Bootcamp and get on with more fun things like looking at baby wombats.

Here are some things to try out...

Mechanical Tension - Stop doing as many reps as possible and think about using more weight and time under tension. When a weight gets too heavy we all are guilty of stopping short - like not going deep enough on a bench press or goblet squat. Think about using full range of motion throughout and drop down a weight if you feel you can't quite get there.

The Get Strong class has the best format to try this out.

Metabolic Stress - Think about not going full lock-out on an exercise. When you're at the bottom (or lock-out) of a squat you are actually in serenity for a split second, where the weight doesn't feel as challenging. Think about just stopping short of that moment and then avoid lock-out at the top (another serenity position), essentially keeping your muscles under stress throughout.

Try this with a Jump Squat at your next Cardio or Bootcamp class.

Muscle Damage - This category gets a little bit tricky because it needs to be programmed well. Your muscles will get sore as hell so you need to know what you're doing. Hiring a trainer and doing some one-on-one sessions or in a small group is recommended.

But if you feel competent, on top of negative pull-ups and stiff-legged deadlifts, you can try multiple pauses throughout the essentric (the lengthening of a muscle) component of a rep. You can grab a buddy to do forced reps - where after set failure they help you through the concentric (shortening of a muscle) part of the exercise but not the slow essentric part.

Kevin & Victoria

You Don't Know What You Don't Know

Did you know that the cigarette brand Lucky Strike tried to sell their product based on weight loss?

"Who cares about my throat cancer honey, look, I can fit through the gap in this fence."

The thing is, they sold a shit-tonne... until they didn't.

Because you don't know what you don't know.

If someone seems authoritative, is confident in their pitch and has "proof" that other people did it, you will listen.

We hope that the person is right. We hope it's as easy as they say. But we really know it's not.

What we aren't immediately aware of is the behaviour costs that's associated with anything we do.

When you sign up for a gym membership are you really aware that you have to make time to get to the gym and back. Get that sitter in place.

That you have to prepare for muscle soreness and the initial tiredness spell for the first few weeks.

If you go on a caloric deficit, are you prepared for the headaches, the withdrawals, the cravings. The time it takes to prepare food. Cuts to your fun-spending so you can buy quality food.

Last year, during the Spartan Race, most of us didn't realize what we were in for. That to do it well, you have to train hills, hills and more hills on top of really weird strength training exercises.

You don't know what you don't know... until you do.

So it doesn't matter if you're just getting back to exercise or if you can do 10-20 push-ups, 5 pull-ups and know you should be doing a Spartan Race.

The fact is you now know what you didn't know.

So the real question is, what you gonna do about it?


The Sliding Teacup

We're about 8% of the way through 2019 already. How's those New Year, New You (ugh, are we still using this term?!) coming along?

We find that 4-6 week period, where you are deep into an attempted transformation, is where things begin to wobble.

The tea cup slides towards the edge of the table.

The ship steers mightily close to the iceberg.

A highly-elected official enters "Ashley Madison" on Google and hovers their finger above the “Enter” button.

Suddenly, you realize you've picked the wrong target to aim for.

A quick fix is to start thinking about performance goals rather than superficial ones.

Superficial goals, such as losing weight or inches, are usually emotional and can consume us. Performance goals are a bit cooler and can take this pressure away.

Consider training for a 5km race, or one of those muddy obstacle courses.

Consider trying to deadlift 1.5-2x your bodyweight with barbell club or semi-private training.

Try to do 50 push-ups, or modified push-ups, every day for a month.

See what happens.

Because the magic, little droogies, is in the side effects.

Those emotional goals like fat loss, more energy for your kids, your partner jumping on your loins again... usually show up as you head towards those performance goal achievements.

And mentally, it's a relief. No worrying about scales or how tight your jeans feel.

So what performance goals can light you up and keep driving you forward into 2019?

Book a complimentary, no-waterboarding-until-you-sign-up-for-a-membership strategy session and tell us all about them!

Kevin & Victoria

P.S. Our clubs are looking ahead to their performance race season. The running club, East Side Snails, are looking at 5km, 10km and above races. Newbies and non-members are always welcome and it's just $50 per year!


Pass Me The Kool Aid Jim, I Think I've Joined a Cult

When you ask a super fit person how they got in shape, they usually give you a very passive tl;dr “Oh I just cut down on some carbs and started working out 4 days per week and wouldn’t you know it, four weeks later… voila!”

Your response is to tighten the grip on your glass until it breaks and then consider doing violent things with the shards. You’ve tried your best at everything and know it’s not this easy.

At first glance, Louise P has a similar, laid-back outlook. She joined BOMB a year ago, losing 11lbs within her first month.

She comes to BOMB 4 days per week and has ran through the gamut of group fitness – from the regular classes, to The Beast, to The Spartan Race Team to Kettlebells – and has one eye on Barbell Club.

However, there are two important things Louise did that maybe you’ve not considered about your own transformation plans.

1 – She Got Curious

Louise said that she hated the thought of group fitness before joining. In fact, her plan was just to get moving for a bit and then stop – she wasn’t even going to follow the meal plan we gave her.

But then she got curious.

She tried a bunch of different classes at Beach then Danforth. She wondered if she could build up to ten push-ups. She wondered why she couldn’t even pull herself up onto the monkey bars while her kid could traverse it with ease.

When she got moving she said, “The motivation came from realizing I could do stuff and I got really curious about that. If you just get started, you’ll find a place for it.”

You may think that you have to build up motivation to go to the gym, or look for a new job. But true motivation is built by…

Doing Something + Liking It + Feeling Competent = Curiosity and Motivation 

2 – She Changed Her Environment

With a 4-and-6 year old, Louise found it hard to keep up. While sitting at home she would always send her kid upstairs to fetch things for her, even if the remote control fell off the couch. She had also tried the Goodlife environment and that didn’t work out either.

By joining BOMB she quickly found out that she was surrounded by a different bunch of people.

“I’m a trained actress and so I know physical space and awareness. Even so, the coaches were super generous with corrections and you felt like they were focused on you – paying attention and constantly checking in with everyone.

More experienced members would also help me out with exercises and form suggestions. They weren’t judging me.”

By her own admission, Louise still calls herself a lazy person. But by changing her environment and being around a new tribe that were also trying to stay fit, she drew on the energy that environment change gave her.

She laughs, “I feel like I’ve drank the kool aid and joined a cult – in a good way!”

Louise is now down 25lbs in a year. She can do 18 full push-ups – 8 more than the 10 she imagined and she can crush the monkey bars at her kid’s school.

Her husband got curious too. He bought a rowing machine and is now down 75lbs himself.

“I don’t want to go back to where I was and that’s what gets me up at 5:40am to come to class. Not coming is not an option. 

I look for opportunities to move instead of avoiding them. Needing to get something from upstairs is an opportunity to run up the stairs. Dropping something on the floor is an opportunity to do a squat.

That's what drives me.”


Louise P Before & After - Side - Edit.jpg

How To Realistically Satisfy Your Cravings

The habit books would like to think you're a robot when dealing with cravings.

If you have a hankering for a Dangerous Dan's (R.I.P.) Colon Clogger hamburger followed by getting so drunk you end up doing doughnuts in a Walmart car park while drinking from a Pringles can, then the books will say no, no, no just do ten push-ups instead and celebrate with a nice fruit salad made from the saliva of baby unicorns.

We all know it's not that easy, and cravings is a helluva large topic to get into. So, here are a couple of more realistic, next-step tips you can make to take you from a 1 to a 2 in response to cravings.

1) Swap out the ingredients of your meals with healthier versions

Take a tuna mayonnaise sandwich on brown bread. Replace the regular tuna with low sodium tuna, replace the mayo with light mayo (saving 65 calories per serving but increasing sodium) and replace the bread with a sprouted grain version (similar total calories but zero sugar and 6x less fat).

This reduces the sandwich by 85 calories and a massive 29.5g of fat while still keeping the taste and satisfying the craving. Over a week, and at each meal, that's a huge saving.

2) Purchase mini-versions and just have a taste

Usually your brain needs just a taste to satisfy the craving. Consider buying stubbies of beer, mini soda cans and chocolate bars, and get kids size versions of takeout food - like McD's fries or Ed's Real Scoop.

One problem is that it's just half the size so it means I can have two, right!? Be wary of that.

These two tips won't cure your cravings in one go and as we said, it's a huge topic full of finding triggers and mantras.

But just taking action on one of these steps is far better than trying to jump from 1 to 10 where you'll most likely end up back at square one - drunken donuts in a Walmart car park.

Kevin & Victoria


The Perfect Accountability Partner

If there’s one thing we know for a fact, it’s that working out is much more enjoyable with a buddy (or 12).  I can’t be sure, but it may have something to do with the whole “misery loves company” principle.

Valerie and Krista are a shining example of the magic of finding the perfect accountability partner. This mother-daughter duo have been keeping each other motivated since last April and they have no plans to quit. 

Krista has been an on again, off again exerciser for most of her life. She was even a committed Bomb member for a while, but inevitably, life would cut in and exercise would fall to the bottom of the priority list.

Valerie played competitive tennis as a teenager and has kept active by walking every day, but didn’t think that group fitness was going to be the right fit for her. With a big push from Krista, she decided to give it a go. 

Seven months later, despite obstacles like late-night conference calls with colleagues around the world, a new, more demanding job, a kid who’s allergic to sleep and the constant parade of viruses that infect their family, Krista and Valerie have been committed to their early morning classes. And it shows! They are both stronger and more capable in class and in life. Krista even said that burpees don’t make her feel like she’s dying anymore! 

The commitment really stems from their love for each other.

When one considers skipping a class, she quickly realizes that she doesn’t want to let the other down. It’s one thing to text your neighbour and tell her you’re taking the day off. But when its your mom or daughter on the other end of the phone, it becomes much harder to come up with a worthy excuse. 

Now, I realize not everyone has a close relative they can join the gym with. The perfect accountability partner doesn’t need to share your DNA, but it does help to find someone in your life who you care a lot about. Someone who you want to see succeed and would hate to disappoint.

Because often times it’s easier to do things for others than for ourselves. And who knows, maybe along the way you’ll realize that all that do-gooding for someone else did some good for you too.


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Three Important Books We Read in 2018

In 2018 we really upped our reading/audible game and got nerdy learning about true behaviour change. “The Secret” and Tony Robbins take a seat please.

After subtracting the books that you might find drier than a hog's bath mat, we were left with three of the more important, digestible books that we read this year…

1) Atomic Habits by James Clear

This book distills complex topics into simple behaviors that can be readily applied to daily life and work. It’s packed with practical strategies that will teach you how to master tiny behaviors that lead to remarkable results.

Why It’s Important
Sooo many reasons but here’s one strategy that you can take action on right now…

The Two-Minute Rule - “When you start a new habit, it should take less than two minutes to do.”

The more you ritualize the beginning of a process, the more likely it becomes that you can slip into the state of deep focus that is required to do great things.

So, if you’re trying to get fit, the first step is to just get your workout clothes on and if that leads to the gym, then fine. If you’re trying to write then just go and write one sentence and stop.

This sounds nuts but Victoria has run 63 days in a row (she wrote about it here) and credits it to the first few weeks where her only goal was to get dressed. 

2) Coddling of the American Mind by Greg Lukianoff and Jonathan Haidt

As the subtitle suggests, this book argues that good intentions and bad ideas are setting up a generation for failure. It mostly focuses on freedom of speech at college campuses where we are treating students like customers as opposed to students.

Why It’s Important
While we believe we are looking out for the well-being of our kids and society, some actions – like over-protecting our children or being offended at everything - are actually contributing to an increase in mental health issues and a decrease in seeing each other as humans.

We really liked that the authors went into detail to show that answers to these issues are more nuanced than just good vs evil, left vs right.

Just because someone supports immigration control doesn’t make them a racist, and someone who wants tighter gun laws doesn’t necessarily want to take away all your guns.

It also makes a great case that the more adversity you are exposed to the stronger you’ll become, like this quote from Van Jones…

“I don’t want you to be safe ideologically. I don’t want you to be safe emotionally. I want you to be strong. That’s different. I’m not going to pave the jungle for you. Put on some boots, and learn how to deal with adversity. I’m not going to take all the weights out of the gym; that’s the whole point of the gym. This is the gym.”
3) Thanks for the Feedback by Douglas Stone and Sheila Heen

We give and receive feedback all the time but we never really think about how to get good at it. It’s often spontaneous, off-the-cuff and well, you didn’t f*cking ask for it in the first place.

This book offers a powerful framework to help you take on life’s blizzard of offhand comments and unsolicited criticism with curiosity and grace.

Two things that you can implement right now…

  • Simply ask for more of it. When’s the last time you asked “Hey partner, how am I doing over here as a husband/wife/parent.” The more feedback you ask for the better you’ll get at taking it. We’ve had 200+ members leave feedback for us since we started asking for more, and every single one had a suggestion to improve. That toughens you up.

  • When giving feedback try and focus on the behaviour so that the receiver doesn’t feel that their identity is being attacked. Instead of saying “You’re never around any more.” – something that might trigger them to feel like a bad partner or parent - try “I feel we’re never spending enough time together, can we discuss how we fix that?”

Now if that’s the third time you’ve tried to bring that up, just implement the Newfie Fish Wake-Up Call…

Step One – Slap ‘em with it.
Kevin & Victoria

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A Weight Loss Tip From Stephen King's It

Do you remember the made-for-TV version of IT? It's a story about six kids who battle a shape-shifting clown and then “IT” returns to terrorize them as adults.

If you watched the movie between the ages of 13-20 it probably holds a special place in your heart.

Watching it now, however, it has not dated well. The acting is pretty awful and that ridiculous spider at the end! What were they thinking!?

But it’s still great and brings back memories of watching it under the covers on VHS or a shitty late-night cable channel.

That’s what nostalgia does to us – splatters us with the inability to separate the quality of something versus how it made us feel.

The film is based on the book by Stephen King – and by book we mean doorstop – 1,100+ pages long.

Anyway, there’s a chapter that explains how one of the kids - plump and constantly bullied - decided to get skinny. Enter Asshole Gym Teacher…


“I got a football team to coach, and basketball, and track, and somewhere in between I’ve got swimming team. So I’ll just say it once. You’re fat up here.”

And he tapped my forehead right where his damned whistle had bonked me.

“That’s where everybody’s fat. You put what’s between your ears on a diet and you’re going to lose weight. But guys like you never do.”


Now the coach is a huge dick, but he’s on to something about putting your brain on a diet.

When we have an urge to passionately change something – like diet or exercise – we tend to overthink it.

And when we do start the transformation, we over-analysis every little detail before we’ve even given ourselves the chance to begin.

We get too smart for our boots.

Add in every vibration, ping and a kid tugging on a pant leg, all vying for your attention, it’s no wonder our brains explode as we struggle to meditate for two minutes.

And it’s no wonder our brains itch to check our phones as we watch our kid’s soccer game.

Maybe the solution is to put our brain on a diet. Especially for things that are necessary but that you’re not super into.

Bringing it back to health and fitness – that’s what we try to do. To keep it simple as possible and done-for-you as much as we can.

Instead of going to the gym and wondering what you’re going to do, you can show up to an already organized program. You try your best while you are there, then on to the next thing.

Instead of wondering what’s for dinner tonight, you have a recipe to follow. If you batch everything, it will all be ready to go.

Prepare it. Eat it. Forget about it.

So take some time to think about things that need to get done but is not in your 5% - the things you have (or like) to do.

Then work out how you can outsource the rest.

Kevin & Victoria

P.S. Our done-for-you 30 day program – The Weight Loss Challenge begins on Monday, January 14th 2019.

Following that is a brand-new part two version – where we let you geek out a bit and try to improve your own self-sufficiency.

But just remember that we all float down here at BOMB.

And if you join us, maybe you’ll float too…

Check it out here


Feeling Better Than Ever Before

Shane has come SO far since he first joined Bomb! Having him in every morning class down at the Beach is really awesome -- he humbly motivates others, and is always a welcoming smile and energy for new members to feed off.

Not only has he gained so much strength from when he first started, he has also noticed a great positive difference in his life outside of Bomb: 

"I have been with Bomb since it opened in the Beach - a regular on weekdays. I love the daily variety of exercises and programs offered.  Living with a thyroid condition, workouts were never an easy task for me.

Prior to doing regular exercise and having a balanced diet as part of my lifestyle, it took me years to regulate my thyroid hormones.  Nowadays, I enjoy my newfound energy and excellent health from this exercise routine; and losing weight is just an added bonus.

I have lost 30 lbs since my first day at Bomb and feel better now than I've ever felt before."

Keep it up, Shane! You are a great inspiration to the Bomb family.


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Being Fit Isn't Just For Other People

Kathy joined Bomb about two years ago. At the time, she had been suffering from back pain for about five years and had just received a diagnosis of early osteoarthritis.

Her discomfort was very persistent and the reality that it was worsening and beginning to prevent her from doing much more than getting through a day of work and parenting was frightening. It had her wondering about her future.

Would she ever be able to take dance classes again? Would she be able to carry her grandchildren? How long before she’d lose her independence?

With these kinds of terrible thoughts in her head, Kathy decided to take action. She instinctively knew that she needed to strengthen her muscles so they could carry the load that her joints were failing under. And so, she hesitantly joined Bomb.

Kathy and I knew each other before she joined and I remember the first time I saw her at the gym. She told me that she had never been interested in fitness and didn’t think she’d like it much, but she kept coming anyway.

And in a classic case of fake it till you make it, Kathy started to find herself (gasp!) enjoying her workouts.  And even better, her back pain started to melt away!

I think it was about a year after she joined that I realized how strong Kathy had become.  It was another few months before I realized I should share that feeling with her and her reaction was a combination of pride and surprise.  I don’t think she really recognized how far she’d come.

She said she hadn’t even really realized that she had achieved muscle definition until someone else pointed it out to her.  When we chatted for this interview, she told me that she never thought she was someone who could be a strong person and that it took her a good long while to realize that she had become one.

Before joining Bomb, she would see other fit women and immediately brush aside any idea that she could be fit too. It’s something we really connected on because for most of my life, I felt the same way.

And, not to make this about me, but the feeling you get when you stop relying on others to lift heavy things is pretty incredible.  And it’s not really about what you can lift in the gym.  It’s about self-sufficiency.

It’s carrying all your groceries in at once.  It’s shoveling the snow yourself instead of relying on your partner.  It’s volunteering to help your neighbour move their couch.  And it’s about moving through your day with the confidence that you can handle whatever physical task is going to come your way.

So, how did Kathy do it?  The recipe isn’t too complicated.  She adopted a simple philosophy of “sign up & show up”.  Signing up is the easy part, especially because in Bomb, she found the right fit for her. Showing up is a little harder, but when she’s feeling tired, she reminds herself that she’ll only regret NOT going.

And it turns out, that when she shows up, she’s intent on learning and improving. By that, I mean she’s never worried about what others in the class are up to.  She focuses on her form.  She pays attention to corrections, asking questions if she’s not sure she gets something.  And she works to the best of her ability, every class. And the results are undeniable.

Kathy is officially a powerhouse who’s always up for another fitness challenge.  Most recently, she started taking Kevin’s Beast class and is loving how it feels to lift a barbell.

What I love most about Kathy’s story is seeing her progress from thinking she couldn’t be fit to wondering what else she is capable of.  Being fit is not just for other people.  It’s for anyone willing to sign up and show up with an open mind and good intentions.